OUR STORY
Jewellery that carries a little piece of the ocean with you.
JOKI was founded with one mission: to bring timeless, sustainable and affordable luxury jewellery to our customers. We strive to deliver handcrafted pieces made with the best materials — designed to last for many seasons and years to come, not just a single wear.
Premium Materials
All our jewellery is expertly crafted from stainless steel and coated with a waterproof 18K PVD gold layer that can handle anything your active lifestyle throws at it.
PVD Technology
PVD (Physical Vapor Deposition) blasts gold onto stainless steel at high temperature, creating remarkable strength and wear resistance — your pieces maintain their shine for years.
Built to Last
Unlike traditional plating, our waterproof finish withstands daily wear, sweat, and water. Luxury jewellery that's as resilient as it is beautiful.





